😎DOGAMÍ BYTES

The DOGAMÍ Bytes series is a new initiative created in partnership with 021. These short animated videos let users to follow the adventures of Caesar and Zahira in trending and relatable content.

We're aiming to connect with a younger Web2 audience through these short animations in order to grow our following on Instagram, TikTok, and YouTube. The concepts have started out by taking successful memes and viral videos and reincarnating them using Caesar and Zahira.

Content styles are continuously being tested and new videos will include themes that resonate with dog owners and show the relationship between dogs and their owners. Hello, Karim!

DOGAMÍ Bytes also serves as a brand awareness funnel. We are aiming to introduce plush toys targeting the same audience that see this video content.

These Dogamí plush toys will contain NFC chips that users can scan, enabling them to connect to DOGAMÍ Academy and race with their plush toys in-game.